Why I Finally Wrote This Book and Why I Think You Should Read It
This book describes a uniquely powerful way to restructure a company to create more – many times more – value for its customers, employees, and owners. I sincerely believe that if the “CEO Formula” were followed, it would create greater wealth, reduce inequality in incomes, make capitalism more humane, ethically driven, and popular. Capitalism needs all of that, especially today. A disclaimer: My argument is rooted in the hard facts of profit and loss, not moral assertions, though I relish the irony that hard facts show that certain moral behaviors are heavily rewarded economically.
RESULTS NOT GUARUNTEED
This book, testimonials, and the website content are not intended to and shall not be deemed to constitute a guarantee of results by Purchaser or any other agency. Tom Rollins is void of liability, and any content produced should be considered for informational purposes only and not a recommendation of a security or considered investment advice.
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